24 May 2012

Diablo 3 Breaks Selling Records

Blizzard games has garnered yet another record in the gaming industry: since its launch on th 15th of May, Diablo III has become the world's fastest selling game on the PC platform, since ever

To put it into numbers, the first 24 hour release period saw 3.5 million downloads of the game, and 6.3 million more purchases during the following week. This count refers only to direct purchases of the game. Blizzard had a pre-launch offer giving Diablo III bulk with a one-year subscription to World of Warcraft, which gathered an additional 1.2 million copies.

South Korea has kept its reputation as an avid devourer of all things Blizzard. To quote the official press release:
"The above figures also do not include players in Korean Internet game rooms, where Diablo III has become the top-played game, achieving a record share of more than 39% as of May 22."

The official press release also makes room for an apology from Blizzard for the massive flop that the game's launch experienced: 
"We also regret that our preparations were not enough to ensure everyone had a seamless experience when they did so. I want to reaffirm our commitment to make sure the millions of Diablo III players out there have a great experience with the game moving forward, and I also want to thank them for their ongoing support."

Read the full press realease here.

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